PPC Advertising Services
Boost sales and generate relevant leads
by our efficient PPC campaigns
PPC Ad campaigns are one of the most effective and intelligent ways of generating relevant leads as it helps to measure engagement metrics and ROI of the business.
PPC is online marketing where the advertiser pays a certain amount when a user clicks on the Ad and it allows to target the audience related to their industry. It also helps marketers to bid on specific keywords related to their domain authority and attract quality traffic to their website.
A total of 65% user clicks on paid ads are done to make a purchase and according to a study conducted by ‘The Clutch’, users are more likely to click on paid Ads for obtaining information, that’s why PPC is a great marketing strategy to maximize profit and boost sales.
Why Pay Per Click Advertising?
- PPC is a short-term marketing strategy to achieve results rapidly and boost your conversion rates daily.
- It allows you to target audience based on detailed analysis of age, location, demographics, interest and buying behaviour.
- Paid ads have a higher possibility of reaching the audience with good buying behaviour as users prefer to click on ads when interested in purchasing.
- Pay per click is very cost-effective and measurable as compared to traditional advertising in TV and newspapers.
- PPC has always succeeded in generating relevant leads for your business.
- It helps to increase traffic and engagement to your webpage in less time as compared to SEO.
- PPC is very useful for A/B split testing for social media ad campaigns as it helps to decide which ad grabs the user's attention and gain traction.
- PPC acts as a support to content marketing strategies by targeting the right audience and drive sales.
Our Services
Plan a PPC strategy
- Decide a framework and benchmark of the business by planning a PPC advertising strategy to outrank the competition and generate leads.
Analyse market trends
- A data analyst does comprehensive research on market trends of the industry and competition.
Do keyword research
- Our team of SEO experts do a detailed keyword analysis based on relevancy, competition, cost per click and search volume.
Design creative and copy for campaign
- Our highly skilled graphic expert designs unique ad creative and content writing geniuses make high-quality ad copy for businesses.
A/B split testing
- We test the efficiency of ad campaigns by designing two structures of the same content for advertising.
Monitor and optimize the results of ad campaigns
- We track click-through rate and monitor average position and CPC of the ad, modify bidding and optimize the campaign.